ROCCAT Moves Forward on the Sova, Brings Fans Into the Mix
Hamburg – July 7, 2014 – It’s been a summer of major announcements for ROCCAT Studios, with a few more yet to come, the most recent being the E3 reveal of the in-development ROCCAT Sova Wireless Modular Gaming Board. The positive fan and media response to the Sova at E3 was massive, with fantastic articles and word of mouth. Building on the wave of enthusiasm for a wireless keyboard/mousepad combo custom made for a living room gaming experience, ROCCAT is immediately moving into its next phase of development for the Sova, and inviting our fans to join the ride.
“We are thrilled with the overwhelmingly positive response we have received for the Sova,” Says René Korte, CEO and founder of ROCCAT. “We realize that now is not the time to sit back and wait, but to give fans what they want as quickly as possible. We’re ready to go full speed into our refinement process, and want our fans to see the hard work that goes into moving a ROCCAT product from its development phase, into what you see at retail. The Sova is coming, it is going to be an amazing piece of gaming hardware, and you’ll get to follow every step on that journey in our newly launched Sova Development Blog.”
Starting today and going forward, ROCCAT’s Sova Blog will take fans into the world of our designers and developers, where they will drop in to discuss features, fan feedback, the technical and aesthetic side of creating groundbreaking peripherals, and more. Today, René kicks off the first vlog with a personal message to the fans on our newly launched site in support of the Sova, which will be the informational hub for all things Sova-related.
“We are a company that has always lived by integrated product development, where our entire internal team has input on the creation of our peripherals,” adds René. “We are taking things a step further by inviting our fans to participate in this process. The Blog will have surveys and comment sections, allowing them to help guide the process by which we bring the final Sova to the masses.”
We believe our fans will develop an even deeper appreciation for what goes into making a ROCCAT product when they follow along with these excellent vlogs, and interact with the ROCCAT Team. We plan on making them exciting, engaging, informational, and fun. Very few companies in our business open up to the public quite like this, and we hope to set a precedent in that regard now, and for years to come.”
ROCCAT Sova DevBlog
ROCCAT Sova Homepage
ROCCAT on Facebook (global)
About ROCCAT Studios
Founded in 2007 in Hamburg, Germany, ROCCAT Studios produces innovative, high-quality products for today’s ambitious computer gamer. Always operating in close collaboration with the gaming community, the company’s advanced input devices, headsets and accessories offer extreme precision, first-class ease-of-use and unique, eye-catching design. ROCCAT™ entered the scene with its Kone gaming mouse – a high-performance device that still ranks as one of the world’s premier gaming peripherals. A long list of international awards attests to the ingenious design and world-class quality of ROCCAT products.