snakebyte® group Announces Full Product Line-Up for IFA 2016

Leading Consumer Electronics Brand to Bring Zoopa Drones, Gaming Chairs, Gamepads and VR Controllers to Consumer Electronics Trade Show

San Diego, CA – September 1, 2016 – snakebyte group, leading innovators of consumer electronics hardware, announced today the full range of products being unveiled at IFA 2016, taking place from September 2nd through September 7th 2016 at the Berlin Exhibition Grounds (ExpoCenter City).

Located in Hall 25, booth #110 35, the snakebyte group will be unveiling a host of products expected to be released over the holiday period.

In gaming, the company will be unveiling its snakebyte branded VR:Controller for Android & PC and the Game:Pad4 Wired Controller for PlayStation®4. Ideal for the new wave of Virtual Reality systems, the VR:Controller has been designed to provide a quality gaming experience and comes complete with dedicated ‘Back, Home and Recent’ buttons for use with Android devices, allowing gamers to master their device and access key features without the need to remove their headset during play. The Game:Pad 4 provides a fully featured controller for use with PlayStation 4, complete with full touchpad controls and complement of action buttons.

Also on show will be the Zoopa branded range of drones and power boats, exclusively distributed by the snakebyte group. Providing a thrilling, cutting-edge experience for all budgets, the range includes entry level products such as the Q55 drone which allows users to enter the exciting world of flight for a remarkable price of under 40 €, while thrill-seekers will be drawn to the Thunder 800, an 80cm long, twin-battery power boat, capable of achieving top speeds of up to 80km/h!

With color coded finishes for PlayStation (Blue), and Xbox (Green), the snakebyte Game:Chair range provides a fully adjustable and supremely comfortable experience for even the most demanding of prolonged gaming sessions. The Game:Chair Pro, shipping in red upgrades the experience yet further, adding a full leather finish for premium comfort.

“As we head into the Holiday season, we’re excited to present a highly diverse range of unique products which we believe will resonate with retail and the gaming community,” said Toni Hannott, Director of Sales and Marketing for the snakebyte group. “IFA is an ideal opportunity to unveil our new product line-up and we look forward to welcoming old and new retail partners at the show.”

For more information, or to arrange an appointment with the snakebyte group at IFA, please contact: [email protected]

For more information on the snakebyte group, visit  and follow snakebyte gaming on Facebook, and Twitter.


About the snakebyte group

Established in 1997, with offices in Germany, Shenzhen, the US and Hong Kong, the snakebyte group develops and distributes a wide selection of gaming hardware as well as well as branded consumer electronics. For almost 20 years, the snakebyte group and its associated brands have been synonymous with high quality, value for money hardware. The snakebyte group combines hardware and software expertise to create an ecosystem of state-of-the-art products, enabling the company to utilize the complete value creation chain, starting from the sale of hardware platforms to complementing with accessories and digital distribution of compatible content. The snakebyte group is a hybrid between a traditional manufacturer and a distributor.



Notify of
Inline Feedbacks
View all comments